THE ROLE OF UZBEK FOLK PROVERBS RELATED TO THE SELLING PROFESSION IN LINGUOCULTURAL PERSPECTIVE
DOI:
https://doi.org/10.55640/Keywords:
proverb, trade, selling profession, Uzbek folklore, linguoculture, ethics, professional valuesAbstract
This article explores Uzbek folk proverbs related to the selling profession and trade activities. It analyzes their linguistic, cultural, and educational significance within the framework of linguocultural studies. The research highlights how proverbs reflect national attitudes toward commerce, honesty, fairness, and interpersonal communication in trade. The study also demonstrates the role of proverbs in shaping ethical and professional values among individuals engaged in selling activities.
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This work is licensed under a Creative Commons Attribution 4.0 International License.
Authors retain the copyright of their manuscripts, and all Open Access articles are disseminated under the terms of the Creative Commons Attribution License 4.0 (CC-BY), which licenses unrestricted use, distribution, and reproduction in any medium, provided that the original work is appropriately cited. The use of general descriptive names, trade names, trademarks, and so forth in this publication, even if not specifically identified, does not imply that these names are not protected by the relevant laws and regulations.

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