THE IMPACT OF DIGITAL TRANSFORMATION ON REVENUE DIVERSIFICATION IN UZBEK SMALL AND MEDIUM-SIZED ENTERPRISES

Authors

  • Mirodil Azizov Turin Polytechnic University in Tashkent, Uzbekistan (TTPU)

DOI:

https://doi.org/10.55640/

Keywords:

digital transformation, revenue diversification, SMEs, Uzbekistan, e-commerce

Abstract

In transitional economies, small and medium-sized enterprises (SMEs) face pronounced challenges in sustaining growth and managing risk due to narrow revenue streams and limited market access. In Uzbekistan, ongoing digitalization initiatives offer opportunities for revenue diversification through e-commerce, digital marketing, and fintech adoption. This study examines how digital transformation affects revenue diversification among Uzbek SMEs. Drawing on survey data from 250 SMEs across major cities, qualitative interviews with business owners, and secondary data from industry reports, the analysis highlights that digital transformation significantly enhances revenue diversification when supported by managerial capabilities and institutional frameworks. The study contributes to the literature on SME strategy in emerging markets and offers policy implications for enhancing digital capabilities in Uzbekistan.

Downloads

Download data is not yet available.

References

1.Abdullaeva, N., & Tursunov, B. (2023). Digital transformation and competitiveness of SMEs in Uzbekistan. International Journal of Innovation Studies, 7(2), 45–58.

2.Beck, T., Demirgüç-Kunt, A., & Maksimovic, V. (2005). Financial and legal constraints to firm growth. Journal of Finance, 60(1), 137–177.

3.Cavusgil, S. T., & Knight, G. (2015). The born global firm: An entrepreneurial and capabilities perspective. Journal of International Business Studies, 46(1), 3–16.

4.Ismailov, B., & Karimov, A. (2021). Constraints to SME growth and diversification in Uzbekistan. Economics and Finance Review, 6(1), 61–74.

5.Saifullaev, U. (2023). The role of small business in Uzbekistan’s economic growth. Economic Development Review, 8(1), 14–27.

6.Wiklund, J., & Shepherd, D. (2005). Entrepreneurial orientation and small business performance. Journal of Business Venturing, 20(1), 71–91.

Downloads

Published

2026-01-18

Issue

Vol. 5 No. 01 (2026): Journal of Multidisciplinary Sciences and Innovations

Section

Articles

License

Creative Commons License

This work is licensed under a Creative Commons Attribution 4.0 International License.

Authors retain the copyright of their manuscripts, and all Open Access articles are disseminated under the terms of the Creative Commons Attribution License 4.0 (CC-BY), which licenses unrestricted use, distribution, and reproduction in any medium, provided that the original work is appropriately cited. The use of general descriptive names, trade names, trademarks, and so forth in this publication, even if not specifically identified, does not imply that these names are not protected by the relevant laws and regulations.

How to Cite

THE IMPACT OF DIGITAL TRANSFORMATION ON REVENUE DIVERSIFICATION IN UZBEK SMALL AND MEDIUM-SIZED ENTERPRISES. (2026). Journal of Multidisciplinary Sciences and Innovations, 5(01), 1175-1179. https://doi.org/10.55640/

Similar Articles

1-10 of 2567

You may also start an advanced similarity search for this article.